What are the best ways to promote a full service hotel through marketing and advertising?

What are the best ways to promote a full service hotel through marketing and advertising

by posting advertisement at classifieds websites, http://www.bokrin.com

The best ways are to promote a hotel, as used by expert hotel marketing people are:

1. Advertise special offers and promotions. Two nights for the price of one or two nights with a free meal are a great way to raise profile and attract guests. Guests spend more than just the night rate, they eat and drink in hotels too

2. Sponsor local raffles with prizes of a free night away. Chances are that the winner will book an additional night. Make sure to sponsor prizes from out of town - unlikely that locals will want to stay in a local hotel.

3. Advertise the extra, full services you have. You need to highlight your USP - Unique Selling Point.

4. Use Search Engine Optimisation, but research SEO properly. Engage in a number of companies, don't just talk to one company.

5. Talk to a PR company to help get announcements, news and special offers into the press

6. Make sure your website is useful, works and is up to date. All your marketing and advertising information should direct people to your site

7. The easiest way to get people in is through a hotel booking engine, like www.hotels.com or www.mustbook.ie

8. Create a loyalty Marketing scheme to attract, reward and keep regular travellers, particularly business travellers

Find websites that cater for people in your hotel's area, and see if they have advertising space on their site.

Make sure you have brochures for your hotel in your local tourist information places.

Advertise on travel sites.

Get your hotel reviewed by as many people as possible. There are hotel review websites that you could submit your hotel to.

Some of the ways you can advertise your business are:

1. Post an article about your business on related blogs and get free visitors and back links

2. Submitting to directories

3. Free classifieds

4. Forums

Send an email with more information about your business to e@culx.net for free help on finding new customers and increasing sales.

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